

If you have a bunch of keywords, you can automate the process with the help of a specialized keyword research tool.

Use autocomplete feature to identify the best keywords, advises via #SEO Click To Tweet The first place to look for the right keywords is YouTube’s autocomplete feature – start typing your seed keyword into the search bar and see how YouTube interprets it by showing autocomplete suggestions: To get your video content found, use the right keywords in your title, description, and tags. Given that the data is coming from Google (which owns YouTube), it’s as trustworthy as it gets: While you may be familiar with the overall Google Trends feature, click on “YouTube Search” to explore the video-related opportunities. Turn to Google Trends to see whether interest in your chosen topic is up or down. But every single one is useful for growing your YouTube presence. Others are designed specifically for YouTube. Some are your general, run-of-the-mill SEO tools.

With that said, here’s a rundown of tools to help you manage your YouTube SEO.

Optimizing #video content is critical to rank well on one of the world’s largest search engines, says via Click To Tweet Find the right keywords to communicate relevance, design a good user experience to drive engagement, and use analytics to find and fix whatever is not working. Fortunately, a lot of the traditional SEO rules apply here as well. That’s why optimizing video content is critical to ranking and accessing the audience on YouTube. Visitors enter their query and get a list of videos ranked by relevance. Most people consider YouTube as a social media platform, which it is, but it also behaves a lot like a traditional search engine. And yet, as one of the largest search engines in the world, with more than 2 billion monthly active users, is YouTube. When you think of search engines, it’s usually Google, Microsoft Bing, and Yahoo.
